Street Date -
August 28,2012
Format -
DVD
DVD UPC - 883476081373
SRP -
$14.99
Genre -
VHFFFY
Status -
Available
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You've Got a Friend
Home Entertainment
Overview
Synopsis: Bobby Graham is a twelve-year-old boy whose personal problems haven’t gotten in the way of his dream: to win the American Soapbox Derby Championship. With the odds against him—including his school foe and main competition in the race—Bobby is determined to prove himself with a personal best and unbeatable new self-confidence.
Stars: John Schneider (TVs “Smallville”), Dylan McLaughlin (TVs “iCarly”), Chase Ellison (Tooth Fairy), Bitty Schram (TVs “Monk”)
Target: Families
BUY!HERE'S WHY!
• An endearing Hallmark Channel original film filled with impactful lessons and family fun
• Available for the FIRST TIME on DVD
• Dove approved for all ages
• Branded “faith & family” line look for impactful in-store presence
Marketing Points/Consumer Advertising:
• Publicity outreach to key women and family outlets and mom blogs
• Corrugate opportunities with other Hallmark Channel films that appeal to moms and families
VIDEO SPECS:
DVD5
16 x 9 1.78 (Widescreen)
85min.
English Stereo
English cc
NR
Consumer Insight
DVD Comp Titles: Courage, A Mile in His Shoes, Back to You and Me
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